How does a small consignment sale in somebody’s home that brings in around $2,000 evolve into a vast franchise network that recently surpassed $28m in charitable donations? This is the journey of Shannon Wilburn and Just Between Friends; the retail events franchise that has expanded across the U.S. into a collaborative family of empathetic franchisees. In this episode, we speak with Shannon about how she grew the brand from a home-based sale to a 160-plus network of franchisees, as well as the key milestones and achievements that have defined this benevolent brand. To keep your finger on the beating pulse of franchising, sign up to our newsletter at globalfranchisemagazine.com, subscribe to our definitive magazine, and join the conversation with our experts today on LinkedIn, Twitter and Facebook.
"It’s a service to the families. Everyone feels good when they’re able to give back."
Listen in as Shannon speaks with Global Franchise host Kieran McCloone, Deputy Editor of Global Franchise Magazine.
Find the podcast here: Global Franchise Podcasts
Find Shannon’s episode—Sept 1, 2020 podcast